Lynda - Choosing a domain name

1. 00. Introduction/00_01 - Welcome.mp417.62MB
2. 00. Introduction/00_02 - What is online marketing.mp413.98MB
3. 01. Digital Marketing Strategy/01_01 - The importance of defining three strategies.mp413.14MB
4. 01. Digital Marketing Strategy/01_02 - Building a business strategy.mp413.73MB
5. 01. Digital Marketing Strategy/01_03 - Building a brand strategy.mp425.1MB
6. 01. Digital Marketing Strategy/01_04 - Building a marketing strategy.mp415.49MB
7. 02. Exploring Digital Marketing/02_01 - Definitions and terminology.mp414.25MB
8. 02. Exploring Digital Marketing/02_02 - Components of digital marketing.mp414.18MB
9. 02. Exploring Digital Marketing/02_03 - The digital marketing landscape.mp418.28MB
10. 03. Starting with the Website/03_01 - What makes a website effective.mp436.16MB
11. 03. Starting with the Website/03_02 - Choosing a domain name.mp425.28MB
12. 03. Starting with the Website/03_03 - Selecting a designer or developer.mp437.84MB
13. 03. Starting with the Website/03_04 - Building a site yourself.mp423.41MB
14. 03. Starting with the Website/03_05 - Making your website convert.mp427.46MB
15. 03. Starting with the Website/03_06 - Creating engaging web copy.mp424.7MB
16. 03. Starting with the Website/03_07 - Choosing responsive design.mp413.52MB
17. 03. Starting with the Website/03_08 - Installing Google Tag Manager.mp427.12MB
18. 04. Foundations of Analytics/04_01 - Introduction to measuring data.mp417.71MB
19. 04. Foundations of Analytics/04_02 - How online analytics work.mp422.98MB
20. 04. Foundations of Analytics/04_03 - Using goal tracking.mp418.47MB
21. 04. Foundations of Analytics/04_04 - Looking at a conversion funnel.mp415.54MB
22. 04. Foundations of Analytics/04_05 - Defining your key performance indicators (KPIs).mp416.74MB
23. 04. Foundations of Analytics/04_06 - Looking at attribution models.mp421.52MB
24. 05. Search Engine Optimization/05_01 - How SEO works.mp414.28MB
25. 05. Search Engine Optimization/05_02 - Essential optimization techniques.mp422.88MB
26. 05. Search Engine Optimization/05_03 - Conducting keyword research.mp427.45MB
27. 05. Search Engine Optimization/05_04 - Crafting a content strategy.mp413.47MB
28. 05. Search Engine Optimization/05_05 - Leveraging local SEO.mp411.74MB
29. 05. Search Engine Optimization/05_06 - Choosing to hire a professional.mp437.05MB
30. 06. Search and Display Marketing/06_01 - Introduction to search and display.mp413.28MB
31. 06. Search and Display Marketing/06_02 - Launch text search ads.mp448.42MB
32. 06. Search and Display Marketing/06_03 - Launching display search ads.mp423.78MB
33. 06. Search and Display Marketing/06_04 - Deciding to use remarketing.mp411.21MB
34. 06. Search and Display Marketing/06_05 - Succeeding at search and display marketing.mp47.86MB
35. 07. Social Media Marketing/07_01 - Building a social media marketing plan.mp424.94MB
36. 07. Social Media Marketing/07_02 - Who's using social media.mp428.27MB
37. 07. Social Media Marketing/07_03 - Marketing with Facebook.mp415.58MB
38. 07. Social Media Marketing/07_04 - Marketing with Twitter.mp413.33MB
39. 07. Social Media Marketing/07_05 - Marketing with LinkedIn.mp411.71MB
40. 07. Social Media Marketing/07_06 - Marketing with Pinterest.mp415.74MB
41. 08. Video Marketing/08_01 - The impact of video marketing.mp423.73MB
42. 08. Video Marketing/08_02 - Getting started with video marketing.mp418.53MB
43. 08. Video Marketing/08_03 - Creating compelling content.mp416.95MB
44. 08. Video Marketing/08_04 - Promoting videos on YouTube.mp416.89MB
45. 08. Video Marketing/08_05 - Meaningful video marketing metrics.mp410.28MB
46. 09. Email Marketing/09_01 - Understanding email marketing.mp423.61MB
47. 09. Email Marketing/09_02 - Creating an email marketing plan.mp417.53MB
48. 09. Email Marketing/09_03 - Tools to launch successful campaigns.mp48.92MB
49. 09. Email Marketing/09_04 - Measuring the success of email.mp45.2MB
50. 10. Content Marketing/10_01 - What is content marketing.mp415.32MB
51. 10. Content Marketing/10_02 - Creating a content planning model.mp418.16MB
52. 10. Content Marketing/10_03 - Setting up a blog.mp49.18MB
53. 11. Mobile Marketing/11_01 - The mobile marketing landscape.mp416.21MB
54. 11. Mobile Marketing/11_02 - Mobile applications.mp418.75MB
55. 12. Expanding Your Digital Marketing Skills/12_01 - Running A B marketing tests.mp45.03MB
56. 12. Expanding Your Digital Marketing Skills/12_02 - A look into affiliate marketing.mp44.27MB
57. 12. Expanding Your Digital Marketing Skills/13_01 - Next steps.mp47.56MB